The ability of inventive collaboration is on full show in Rotimi‘s “In My Mattress” video that includes rapper Wale.
For the visible storybook, the singer/actor rounds up greater than 30 animators to highlight their distinctive types of illustration to signify direct love messages of the track. You’ll have to observe the dope video carefully for subliminal messages, too.
Initially, Rotimi had plans to shoot a conventional music video. His concept for a conventional video was postponed because of the international impression of the COVID-19 pandemic.
Realizing that many creatives have been laid off because of the outbreak, Rotimi and his EMPIRE crew gave animators from all over the world a platform to showcase their animation abilities.
“In My Mattress” is lifted from Rotimi’s The Great thing about Turning into EP, which was launched in December 2019. The track peaked at No. 27 on the Billboard R&B/Hip-Hop Airplay chart earlier this month.
In April, Rotimi launched his Unplugged Periods EP. He additionally lent his voice to Sammie’s new single “Choosy.”
Watch Rotimi’s video for “In My Mattress above.